Recently the charming Dawniris Hotcake Eyres asked me what my theory on Tarot was, and rather than be curt as I normally am when asked such a thing, I wrote the following little response. None of this information will be all that new and interesting to those well versed in the subject, but I suppose this has more to do with my personal approach than anything else. Reposted here.

Made in 2006ish

Theory of Tarot, eh?

I prefer to be as minimalistic when discussing the esoteric, so forgive me I am obtuse. In fact I prefer not to have a theory, but more of a workable hunch.

Divination works by using meaningless random results to discover novel meaningful information.

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I’ve been working on a zine.

At first I had parts in there about design but I’m not feeling it anymore.

The stuff I’m taking out I’m just going to post here, mostly since popjellyfish wanted to read it, and maybe a few of you might actually need to. Its unfinished, and pretty unstructured, but its never going to get out unless I get it out now.

Its essentially design gripes from my own little point of view, somewhat in the context of speaking to my community of occultniks as a whole. I’m not sure I can even stand behind it, philosophically, but nevertheless, here it is. Enjoy.

Pretty Damned For Kids : Style Sheet Witchcraft

As a designer with a good network of creative and intelligent friends who represent their work online, it has been hard to navigate while biting my tongue. I have a backlog of criticism and unasked for advice when it comes to logos, site design, and identity creation that will never find its way out of my system unless I let it out, so in the following I attempt to relieve myself.

Specifically, my network is comprised of people who are all familiar with concepts such as memetics, magic, and marketing. I personally detest the practice of marketing the use of marketing as magic, because its tacky, but I also don’t have a problem with good natured hypocrisy. I am a ‘chaos magician’ after all, and thats just how we roll, right? Anyways, the following is addressed to those who understand this paragraph. This is especially for those who are creators of niche media and arts.

It seems to me that my community for the most part got into the occult via Chaos Magic or Crowley, but altogether ignored Anton Lavey, because somehow he was harder to take seriously than those two sources of reputable flimflam. Memes they may have missed out are on some of the most important ones a serious business wizard can have. LaVey’s magic is centered on practicality before spirituality, focused on the results in the here-and-now. In particular, Lesser Magic:

Non-ritual or manipulative magic, sometimes called “LESSER MAGIC,” consists of the wile and guile obtained through various devices and contrived situations, which when utilized, can create “change, in accordance with one’s will.” In olden times this would be called “fascination,” “glamour,” or the “evil eye.” […] To manipulate a person, you must first be able to attract and hold his attention.

- Lavey

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